National & Enterprise Account Executive, WBUR, WBUR Business Partnerships
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Job Description
National & Enterprise Account Executive, WBUR, WBUR Business Partnerships
Category
Charles River Campus –>
Professional
Job Location
BOSTON, MA, United States
Tracking Code
26501005550508
Posted Date
5/11/2026
Salary Grade
Grade 51
Expected Hiring Range Minimum
$120,375.00
Expected Hiring Range
Maximum
$144,500.00
The salary of the finalist selected for this role will be set based on a variety of factors, including
but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, training and internal pay comparison.
The above hiring range represents the University’s good faith and reasonable estimate of the range of possible compensation at the time of
posting.
Position Type
Full-Time/Regular
WBUR and its creative studio, CitySpace Productions (CSP), is seeking a
driven, consultative Account Executive to sell sponsorships and branded content across WBUR’s broadcast, digital, events, and CSP’s
production services. You will build revenue by developing new client relationships, expanding existing accounts, and crafting integrated
proposals that leverage the full suite of WBUR and CSP capabilitiesfrom on-air sponsorships and digital campaigns to live events and
custom-produced content.
Key Responsibilities:
- Business Development & Sales Execution
- Prospect, develop, and close
new business from local, regional, and national sponsors. - Manage a pipeline of opportunities end-to-end including outreach,
discovery, proposal development, contracting, and closing. - Identify cross-sell opportunities between WBUR inventory (broadcast,
podcasts, digital, events) and CSP (branded video, audio series, long-form and short-form content, event production) - Meet and
exceed quarterly and annual sales targets and KPIs. - Attend networking events and aid in exhibiting at conferences to build new
relationships and develop pipeline.
- Prospect, develop, and close
- Strategic Account Management
- Serve as primary client contact – building
strong, trust-based relationships with C-level as well as marketing and communications decision-makers. - Develop customized
partnership strategies that align client objectives withWBUR’s editorial mission and CSP’s production capabilities. - Manage
post-sale handoffs and maintain client satisfaction through campaign execution and reporting.
- Serve as primary client contact – building
- Creative Proposal
Development- Craft compelling, integrated proposals and presentations that articulate value, audience insights, measurement plans,
and creative concepts. - Price and structure deals that maximize revenue while delivering results for clients.
- Craft compelling, integrated proposals and presentations that articulate value, audience insights, measurement plans,
- Collaboration & Project Coordination
- Coordinate internally to ensure accurate trafficking, fulfillment, creative approvals, and
delivery timelines. - Work closely with CSP producers to scope, budget, and schedule custom content projects; ensure client
expectations are met and production runs smoothly.
- Coordinate internally to ensure accurate trafficking, fulfillment, creative approvals, and
- Measurement & Reporting
- Work with AdOps to provide clients
with clear performance reporting and post campaign analyses; use insights to recommend optimizations andrenewals. - Track and
document opportunities, activities, and revenue in CRM; maintain accurate records for forecasting and finance.
- Work with AdOps to provide clients
- Market &
Audience Expertise- Stay current on industry trends, competitive landscape, and best practices in broadcast, digital, branded
content, and event sponsorship. - Use audience data and research to tailor pitches and demonstrate value to prospective
partners.
- Stay current on industry trends, competitive landscape, and best practices in broadcast, digital, branded
Required Skills
- A bachelor’s degree or equivalent is required.
- 6+ years of sales
experience in media, advertising, branded content, or related fields; experience selling sponsored content or production services strongly
preferred. - Proven track record of meeting or exceeding sales revenue targets
- Strong consultative selling skills and
experience building creative integrated media or branded-content packages. - Excellent verbal and written communication; polished
presentation skills. - Ability to collaborate cross-functionally with producers, project managers, and finance.
- Proficiency
with CRM systems (Salesforce preferred). - Organized, self-motivated, and able to manage multiple accounts and projects
simultaneously.
Preferred:
- Existing relationships with local/regional advertisers or agencies.
- Background in
content production, video/audio storytelling, or event sponsorship sales. - Familiarity with nonprofit or public media underwriting
rules and FCC/compliance considerations
Success Metrics:
- Achievement of quota and revenue growth targets.
- Number
and value of new client wins and expanded client partnerships. - Client retention and renewal rates.
- Quality of cross-sell
adoption between WBUR and City Space Productions. - Internal stakeholder feedback on collaboration and campaign execution.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to
race, color, natural or protective hairstyle, religion, sex, age, national origin, physical or mental disability, sexual orientation, gender
identity, genetic information, military service, pregnancy or pregnancy-related condition, or because of marital, parental, or veteran
status. We are a VEVRAA Federal Contractor.
Required Skills
Job Location: BOSTON, MA
Position
Type: Full-Time/Regular
Salary Grade: $120,375.00-$144,500.00
To apply, visit https://jobs.silkroad.com/BU/External/jobs/316718
jeid-45e060a813387b43bc6d2f7131bd72b8
Source ⇲
HigherEdJobs - Sales
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